A California couple wanted to help new parents who are especially struggling during the pandemic. The couple wanted to brighten the day of a few new parents, so they decided to hide money in essential baby items like formula containers, diaper boxes, baby bottle boxes and breast pump supplies at three LA area Target stores.
Krystal Duhaney is a registered nurse and the founder of Milky Mama. When she and her husband Patrick had their first child they realized just how expensive raising a family can be.
“We recalled how hard it was for us as new parents to afford some of the basics and we could imagine how difficult it must be during this pandemic.”
Now a soon-to-be mother of three, says they’re in a better place financially so they can afford to give back to others. So far they’ve stuffed about $1,000 in cash into various baby supplies around Los Angeles Target stores, and they’re not stopping any time soon.
“When we were new parents, the saying, ‘It takes a village,’ really rang true. our neighbors, coworkers, friends and family members showered us with meals, pitched in to help with yard work and so much more. It was so amazing to feel supported and to know that there were people out there that cared. I wanted other parents who may be feeling alone to know someone out there cares about them.”
Duhaney says it’s her hope that the parents who find her hidden gifts not only feel supported, but also pay the act of kindness forward. “I hope they help other parents that are in need,” she said. “The world needs more kindness and I’m hoping our video inspires others to spread joy and kindness wherever they go.”
Duhaney posted a video of their good deed on instagram showing them stuffing money in the items while the Target location flashed on the screen and encouraged people to tag a mama who could use the help. “We hope that the parents that purchase these items have a brighter day when they find our gifts,” she wrote alongside the Instagram video.