Retired NBA Star Rick Fox Ventures into Manufacturing CO2 Absorbing Concrete
Three time NBA Championship winner Rick Fox co-founded and is the CEO of Partanna, which manufactures concrete that absorbs more carbon from the air than it contributes during the manufacturing process. Fox believes tropical storms are becoming more intense due to carbon content in the atmosphere.
Fox got involved in 2019 when he got a call from his manager just after Hurricane Dorian smashed into Fox’s home in the Bahamas. His manager, who was also displaced by a natural disaster—the fires in California in 2018, said she had met an architect called Sam Marshall who was developing carbon-negative concrete.
Instead of using Portland cement, which is a major source of carbon emissions, they use a special mixture of natural and recycled ingredients that’s cured at ambient temperature rather than the high temps that make concrete and cement responsible for the largest share of the manufacturing emissions pie chart.
The binder components consume CO2 as they cure, which means they actually remove carbon from the atmosphere. They use a brine activator that’s found in natural pozzolans, which helps avoid using the energy-intensive clinkering process. Every part of the concrete process is designed to reduce its environmental impact.
Believing in the cause, Fox went all in and became the co-founder and CEO of Partanna “I’ve been a part of a lot of amazing journeys and industries, from entertainment to movies and TV. I’ve been on sets with Oscar-winning actors and directors, and I’ve been on championship NBA teams. There’s been nothing more rewarding for me in my life than to be a part of this team where we’re leaving something behind,” Fox said.
